︎︎︎

Tower28 beauty retail design

Tower 28 is named after a lifeguard tower in Santa Monica, California. The brand believes Tower 28 is a place where two iconic LA worlds come together, the Santa Monica Pier and Venice Beach. Tower 28 stands as a symbol for everything the brand hopes to create: community, healthy fun, and clean living. So I wanted to design the glorifier to have a California beach feel to it.














https://www.youtube.com/watch?v=XEyCHug2ofc